Shogun Rua vs. Brandon Vera is going to main event UFC on Fox 4?!?! Do they really expect this fight to bring in high ratings?
No, silly, it's all about the DEMOGRAPHICS according to Dana. And this was the backup main event, originally it was going to be Brian Stann v. Hector Lombard but Stann got injured (along with everyone else on the roster this week). Now, you'd think the non-stubborn way to deal with this whole thing would be to either: