Better to be Lucky than Good
By Scott Keith on 16 November 2018
What do you think was a bigger example of WWE Booking dumb-lucking their way into something special: the 18-Second Mania burial starting the Daniel Bryan Yes Movement & one of the most beloved faces ever, or "heel turning" Becky Lynch at Summerslam & creating maybe the most over female ever?
In both cases, I don't buy for a second that this was WWE's goal or plan when they did the initial action…
The 18 second burial. Because they tried a whole LOAD of things afterwards to quell that revolution and were never able to stop it. With Becky they screwed up the initial idea but at least they're pushing her.