Bad partners
By Scott Keith on 7 October 2023
Obviously Warner took a gamble giving AEW a TV deal when they were beginning, but since then they seem to be a detriment to AEW's growth. They moved Dynamite around on TNT, then when it was averaging ~1.1 million viewers a week they moved it to a completely different channel where it loses 30% of its viewership that it still has not regained. Then they seem to have pushed for the additional shows but put them on at the worst dates and time once again limiting the potential audience. Now you have recurring technical screw-ups making AEW look bad, and they are moving Dynamite around the schedule again.
Yeah but they’re also featuring AEW prominently and paying them a bunch of money at a time when Zaslev is cutting costs everywhere else, so that’s better than basically every other non WWE promotion has it right now.