The upcoming buyrate for All Out
By Scott Keith on 31 August 2023
So over the past few years AEDub's PPV buyrates have hovered in the 130,000 to 160,000 range. The build for All Out next week has been non-existent to terrible. If they still get 110,000 loyal viewers paying for it, would this show that a terrific build doesn't
really add that much value to a PPV from the accountants' perspective? What are the number of purchases that would qualify it as a disasterous PPV for Tony K?
really add that much value to a PPV from the accountants' perspective? What are the number of purchases that would qualify it as a disasterous PPV for Tony K?
Everything about the In/Out build leads me to suspect that it was intended to be a TV or streaming show from Wembley in order to maximize eyeballs on the product, but they couldn't make a deal and it ended up on PPV at the last minute. But I think All Out will definitely establish a baseline of diehard fans who will buy anything. Really the gate from All In destroys anything that they could make off the buyrate for All Out anyway so this is basically a bonus show as far as revenue goes for TK.