Has important are ratings really?

You fielded a question about MJF being a flop as champion because of declining ratings. But as the ratings slip WBD is giving AEW a new 2-hour show, there are streaming rumors with HBO MAX, and they’re killing ticket sales for Wembley, their largest gate/show ever.

So I guess my question is, who cares about the ratings? It seems WBD is cool with AEW. They’re drawing 130k+ ppv buys and that will likely increase with FD2, All In coming.

It wasn’t long ago that WWE was hitting weekly low ratings for RAW but with streaming money and Saudi, it never impacted their bottomline.

Are ratings just a thing that heats up the most tribal of our niche gang or do they actually matter?

Thanks,

Dan from Bklyn

Sent from my iPhone