Bury the Lead

By Scott Keith on 17 June 2022

https://www.cagesideseats.com/aew/2022/6/17/23172623/aew-didnt-plan-hardys-compete-advertised-ladder-match-jeff-hardy-dui-brain-scan-tag-titles

Well this will probably work out pretty good for Tony since Vince has all the eyes on him today. First Vince gives him half his roster and now he has taken over the news cycle when Tony was getting beat up. Remember when they said AEW would never advertise matches they didn't plan on delivering?

It's “bury the lede”. Also who is “they”?